Gonzalo Téllez Lazo
Product Marketing & Digital Experiences · 03

04Sample projects

Sechura RecuperaAyuda en Acción, 2022

Program for entrepreneurs in Sechura Bay: +50% local business activity and 6,000+ children who overcame anemia.

El Brujo Archaeological ComplexWebtilia, 2016-2018

Content and paid media tracked against visits to the site, which reached its all-time attendance record.

Arriba Mi GenteLatina, 2023

Supported the morning show's production team on content and live broadcasts; pieces with millions of views online.

05Certifications

UVADigital Product Management
view
GoogleConduct UX Research
view
GoogleAds & Campaign Management
view
IBMEnterprise Design Thinking for AI
view
IBMDatabases and SQL for Data Science
view
U. MichiganUX & Interaction Design for AR/VR
view
U. MichiganFundamentals of Extended Reality
view
OntologyGlobal University Blockchain Workshop
view

06Education and languages

EducationLeo Design Institute · Marketing and Advertising degree view
LanguagesSpanish · native
English · advanced C1, Británico

07Tools

Management, media and data
GA4Google Tag ManagerGoogle AdsMeta Business SuiteHotjarMixpanelNotionExcel
Design and development
FigmaMiroIllustratorPhotoshopWordPressWebflowClaudeCodex

I discover, coordinate,
design and measure.

Full cases, pieces and videos on my portfolio website.